The Butler Did It is a catering company based in Palm Springs. They were looking for a new website that could be the active home to bookings, menus, a portfolio of their work. Their theme, a cheeky reference to a classic murder mystery trope, needed a brand with the right amount of opulence and playfulness to match. I used Bodoni, a timeless classic, for headings and large, bold accents like the ampersand pattern, and quote marks.
When thinking of style ideas for my icon set, I took inspiration from art deco’s chevrons & fine detail.
I also created a repeating chevron pattern that houses the social media feed and is carried throughout the site.